Stickers occupy a curious place in print design: small, inexpensive, and often overlooked, yet surprisingly durable as carriers of identity. These 3×3-inch stickers were designed for Applied Scientific Instrumentation and produced for distribution at workshops, conferences, and training events led by ASI specialists. They are meant to travel—onto laptop lids, instrument cases, notebooks, and the occasional lab fridge—where they quietly signal affiliation long after the event itself has ended.
The first two designs intentionally echo the shape of the molecule-like “bug” in the ASI logo, extending its geometry into the sticker contour itself. The latter two adopt a simpler circular format, allowing color balance and typography to do the work instead. Across all four, the variations are subtle rather than dramatic: small shifts in hue, contrast, and spatial tension rather than wholesale reinvention. At this scale, restraint matters more than novelty.
I happen to like all four versions, which is not always the case with iterative work. More importantly, so do the people who use them. ASI staff routinely stick them onto their laptops, and microscopists attending ASI workshops tend to do the same—an informal but reliable test of whether a design feels worth keeping. In the end, a good sticker does not demand attention; it earns it by being pleasant to live with.
The 3x3" sticker was made at QSL Print Communication, 2022. Distributed at many workshops and conferences.
The 3x3" sticker was made at QSL Print Communication, 2022. Distributed at many workshops and conferences.
The 3x3" sticker was made at Zazzle, 2023. Distributed at many workshops and conferences.
The 3x3" sticker was made at Zazzle, 2023. Distributed at many workshops and conferences.